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How drafts are generated

Gatrevo writes each draft using:
  • Your knowledge base — product positioning, case studies, FAQs, battle cards
  • Prospect research — recent news, funding rounds, and signals about the company
  • Your rep’s voice — Gatrevo learns from edits you make over time and adapts its writing style
  • Campaign context — the target profile and campaign goals you defined
Every draft is unique to the individual contact — not a mail merge.

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Editing drafts

  1. Go to Campaigns → click your campaign → Drafts tab
  2. Click any draft to open the editor
  3. Make your edits
  4. Click Approve
Edits you make are stored and fed back into future draft generation for that campaign, so Gatrevo gets better at matching your style over time.

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Draft statuses

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Bulk approval

On the campaign detail page, click Draft all to approve all pending drafts at once. Use this when you’ve reviewed a sample and are happy with the overall quality.

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Draft quality tips

  • Keep your knowledge base up to date — drafts are only as good as the context Gatrevo has. Add product docs, recent case studies, and positioning docs to your KB.
  • Edit and give feedback — your edits teach Gatrevo your preferred style. A few edits on the first campaign makes subsequent campaigns noticeably better.
  • Use rep preferences — set your tone (formal / conversational), signature, and send timing in Settings → Preferences.